Fish Oil 1200mg

Name: Nature Made Fish Oil 1200mg
Brand: Nature Made
Price: 11.99 USD
Availability: InStock

Solid ChoiceOmega-3

The Costco aisle staple. Cheap and USP verified, but only 360mg EPA/DHA per softgel in ethyl ester form. You would need 3-4 softgels to match one serving of Nordic Naturals.

64/ 100

Biorank Score

Independently ranked

64/ 100

Biorank Score

Independently ranked by Biorank Laboratories

Our Verdict

Solid Choice

Nature Made fish oil is the most widely purchased omega-3 in America, but the formulation is mediocre. The 360mg EPA/DHA per softgel means most users are getting subtherapeutic doses unless they take multiple pills. USP verification ensures label accuracy, but the label itself reveals a low-potency product. No hype penalty because Nature Made does not overclaim -- but the product underdelivers relative to what the science requires.

Key Findings

Only 360mg EPA/DHA per 1200mg softgel -- 70% is non-active fish fat
USP verified for label accuracy, but the label reveals low potency
Ethyl ester form absorbs ~30% less than triglyceride alternatives
Would need 3-4 softgels to match one serving of Nordic Naturals or WHC

Evidence Analysis

Nature Made Fish Oil provides 1200mg fish oil per softgel, but only 360mg is actual EPA/DHA (180mg EPA + 180mg DHA). The remaining 840mg is other fish fats with limited evidence for health benefits. The ethyl ester form has ~30% lower bioavailability than triglyceride form. USP verified for label accuracy. The effective EPA/DHA dose per softgel is below the 500mg minimum recommended by most cardiovascular guidelines.

Ingredient Breakdown

Ingredient	Dose	Effective Dose	Adequacy	Verdict
EPA (Eicosapentaenoic Acid)	180mg	500-2000mg		Underdosed
DHA (Docosahexaenoic Acid)	180mg	300-1000mg		Underdosed

True Cost Analysis

Underdosed -- You Need 3x Servings for Full Effect

Listed Price

$0.12/serving

$3.60/month at 1 serving/day

True Cost Per Effective Dose

$0.36/effective dose

$10.80/month for effective dosing

Why the true cost is higher

This product has 2 underdosed and 0 unknown-dose ingredients. To actually get clinically effective doses, you would need approximately 3 servings per day -- making your real cost $0.36 per effective dose instead of the listed $0.12.

Value Score

Decent value

Where It Falls Short

Only 360mg EPA/DHA per 1200mg softgel -- 70% is non-EPA/DHA fish fat. Ethyl ester form with lower bioavailability. Need 3-4 softgels to reach cardiovascular guideline doses. 1200mg on the label misleadingly suggests a higher dose than the 360mg of active EPA/DHA. Large softgels that many find hard to swallow.